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Experience the distinction of one of New York City’s leading real estate teams: Bogard New York of SERHANT. Led by husband-and-wife partners Brandon and Mallory Bogard, the team specializes in luxury residential and boutique new development sales and marketing across Manhattan and waterfront Brooklyn.
Bringing more than 40 years of combined experience across real estate, luxury branding, and high-level marketing strategy, the Bogards have overseen more than $1 billion in real estate listings and transactions. Recognized for industry leadership and delivering exceptional results to their clients through sophisticated strategy, cinematic media, and modern storytelling, Bogard New York has been featured in The Real Deal, Mansion Global, Inman, and Harper’s Bazaar, with appearances on Netflix, and in 2025, ranked among the top 5 teams in New York City by team size.
SERHANT. is the first real estate company launched and designed for the marketplace of tomorrow. We grew from the #1 ranked sales team in New York City into a full-service firm that is revolutionizing the traditional real estate model. At SERHANT., we do things differently. Our in-house production and branding teams — SERHANT. Studios and ID Lab — develop disruptive content that engages the market by exploring new creative frontiers and redefining pathways to connect. Our tech-powered innovation platform, SERHANT. ADX, gives our listings unparalleled exposure by reaching more buyers than anyone else.
Our agents are driven to succeed, understanding of client needs, and trained to balance established sales strategies and techniques with innovative thinking. We understand that it’s more important than ever to help our clients and partners adapt to behavioral and market changes being driven by generational shifts and technological advances in society, and by combining traditional brokerage services with innovative production and marketing capabilities, we know how to do that better than anyone else.